If you want to make money you have to get paid at scale
Why you that's accountability
At scale that's leverage
You getting paid as opposed to somebody else getting paid that's specific knowledge
Specific knowledge
Feels like play to me
Specific knowledge
And it looks like work to others
Specific knowledge
Feels like play to me
Specific knowledge
And it looks like work to others
We have this idea that everything can be taught Everything can be taught in school
And it's not true that everything can be taught
In fact, the most interesting things cannot be taught But everything can be learned
But everything can be learned
Very often that learning either comes from some innate characteristics in your DNA Or it could be through your childhood when you learn soft skills
Which are very-very hard to teach later on in life
Or it's something that is brand-new so nobody else knows how to do it either
Or it's true on-the-job training because your pattern matching in a highly complex environment Specific knowledge is the knowledge that you care about
Especially if you're later in life
Let's say your post 20 21 22 you almost don't get to choose which specific knowledge you have Rather you get to look at what you have already built by that point in time
And then you can build on top of it
The first thing to notice about specific knowledge is that you can't be trained for it
If you can be trained for it
If you can go to a class and learn specific knowledge then somebody else can be trained for it too And then we can mass-produce and mass train people
Heck we can even program computers to do it
And eventually we can program robots to walk around doing it
So, if that's the case then you're extremely replaceable
And all we have to pay you is the minimum wage that we have to pay you to get you to do it When there are lots of other takers who can be trained to do it
That’s Specific knowledge Feels like play to me
Specific knowledge
And it looks like work to others
Specific knowledge
Feels like play to me
Specific knowledge
And it looks like work to others
Dame
Specific knowledge is found much more by pursuing your innate talents Your genuine curiosity and your passion
Very often specific knowledge is at the edge of knowledge
It's also stuff that's just being figured out
Or is really hard to figure out
So, if you're not 100% into it somebody else who is 100% into it will outperform you
They won’t just outperform you by a little bit they'll outperform you by a lot
Because now we're operating the domain of ideas compound interest really applies
And leverage really applies
If you're operating with a thousand times leverage
And somebody is right 80% of the time and somebody else's right 90% of time
The person who's right ninety percent of time will really get paid hundreds of times more by the market
So very often it's not something used to sounding your reasons about it by observation You almost have to look back on their own life and see what you're actually good at
I wanted to be a scientist
The first person that actually point out my real aesthetic knowledge was my mother
I was like 15 or 16 years old
I was telling a friend of mine that I want to be an astrophysicist
And she said, “No you're gonna go into business.”
I was like “What my mom's telling me I'm gonna be in business? I'm gonna be an astrophysicist.”
Mom doesn't know what she's talking about
But mom knew exactly what she was talking about
She had already observed we walked down the street
I would critique the local pizza parlor on why they were selling their slices a certain way
With certain toppings and why their process of ordering was this way what it should have been that way So, she knew that I just had more of a business curious mind
But then my obsession with science combined to create technology And technology businesses is where I found myself
That’s specific knowledge Feels like play to me
Specific knowledge
And it looks like work to others
Specific knowledge
Feels like play to me
Specific knowledge
And it looks like work to others
So, very often your specific knowledge is observed
And often observed by other people who know you well
And reveal in situations rather than something that you come up with